Actualy, his name is Red. Red is the playable male character from the video games Red version, Blue version, Yellow, Fire Red version and Leaf Green Version. He is also the last trainer you have to defeat from Gold, Silver, Crystal, Heart Gold, and Soul Silver versions at the end of the game. He is also the first main character from the manga. Ash is his anime counterpart.
I think people get confused because Ash looks so much like Red (except with spiky hair) and more people are familiar with the anime than the comics ^^ Haha I know I was confused. But I agree, Red is awesome I love him like hell! But Ash is good too